Morgans Consult are Wales’ sole distributor of the cutting-edge temporary billboard system, The Trotter, that took centre stage in London during two of the city’s most momentous occasions; the 2023 London Marathon and the Coronation of King Charles III.

Dynamic Outdoor Wayfinding Solutions for London’s Iconic Events
The Trotter systems were deployed across London, playing a pivotal role in the seamless management of the two events, offering clear and effective wayfinding solutions throughout the busiest parts of the city. With millions of spectators in motion, the innovative billboard systems facilitated their safe navigation around the capital.
Introducing the Trotter: A Moveable Masterpiece
The Trotter represents a new era in outdoor signage, combining flexibility, mobility, and affordability. Its quick installation, eye-catching illumination day and night, windproof design and commitment to sustainability make it the ultimate choice for temporary billboard solutions.
Crafted with premium materials such as high-grade recyclable aluminium and recycled rigid plastic, the Trotter strikes the perfect balance between durability and environmental consciousness. It sits ‘on the ground’ rather than ‘in the ground’ so requires no permanent fixings.
By embracing lightweight components, we reduce CO2 emissions during production and transportation, offering a greener solution for outdoor advertising.

Partner with Morgans Consult – Wales’ Sole Trotter Distributor
Morgans Consult are proud to be the sole distributor of the Trotter in Wales, and have brought this innovative system to various sectors across Wales and the UK. Event organisers, automotive businesses, retail establishments and local authorities are just a few of our many clients, all of whom recognise the value the Trotter brings in capturing attention and driving engagement.
Coronation Feedback: A Resounding Success
Here’s what Hannah Blackstock, Project Manager at Massive, had to say about Trotter UK during the Coronation event:
“Just to say a massive thank you for your support during the Coronation. You’ve been great to deal with, and the output was fantastic – receiving excellent feedback from our clients. Working with you all has been an absolute pleasure, and we truly appreciate your cooperation in making this event a resounding success.”
Why Use The Trotter?
- Placed ‘on-the-ground’, not ‘into-the-ground’.
- High-impact illumination with low-energy consumption.
- Robust and durable construction, compliant with global safety standards.
- Fully safety certified and fully weather and vandalism proof.
- Can be put in place and/or removed within approx. 20 minutes.
- Double-sided, illuminated print can be changed in minutes on-site.
- Height adjustable, levels can be changed in minutes.
- Sustainable – using fully recyclable prints.